Digital Displays

“Elevate the customer experience! If a picture is worth a thousand words then video is priceless.”

Universal MediaSmart Digital Advertising & Interactive Display Technology

Universal Media’s growing Out-of-Home place-based digital and static media network objective is to reach people in local communities where they shop, dine, commute and play with highly targeted and engaging content. From our backlit posters, high-definition interactive digital screens to mobile and experiential marketing, reaching difficult-to-reach audiences when they are most receptive to the message.

23
“of consumers search for more information on their mobile device


after seeing outdoor advertising compared to 16% for other media.

77% said that advertising in the mall makes them want to go to specific stores.”

Source: COG Research

Item No. 01

Captivating

Digital displays deliver captivating content that grabs consumer attention, capturing 400% more views that standard static displays and driving higher response rates.

Item No. 02

Flexible

Dgital displays offer the possibility to change creatives in real-time, with an unlimited number of visuals. Create powerful content and messages, adapted to the time of day, audience, special event or spontaneous promotions.

Item No. 03

Dynamic

By displaying dynamic, relevant content to shoppers as they are browsing or a shopping center or entering a location, retailers can positively influence consumer buying decisions..

Item No. 04

Technology

Digital display technology offers brands a powerful tool to increase brand awareness, build customer loyalty, deliver an enriched customer experience and positively impact the bottom line by enabling advertisers to ENGAGE in a new way with their audience.

71
of people

think ADs on Digital Displays

stand out more than ads online.”

Digital signage recall rate

is higher than any form of traditional media

with at least 83% of people recalling at least one ad seen on a digital billboard in the last 30 days.”

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Digital Display Units

Display units are larger than life and strategically placed throughout the mall, ensuring that your ads are seen multiple times to reach consumers.

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Spectacular Digital Displays

High impact banners demand attention. This large format allows for awesome visual executions that will stay in customers’ heads long after they’ve seen them.

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Interactive Digital Displays

These high impact digital screens allow advertisers to use full motion video to create dynamic and engaging content.

Outdoor Digital Billboards

This large format allows for awesome visual executions that will stay in customers’ heads long after they’ve seen them. Availability may vary by mall.